Car insurance platform

Business requirements

Rising car insurance costs, particularly for RCA policies, have strained Romanian policyholders amid economic pressures. A forward-thinking customer launched an innovative digital platform enabling users to become shareholders and access discounted RCA insurance through personalized yearly vouchers. This shareholder-driven model disrupts traditional insurance by blending investment opportunities with cost savings, targeting cost-conscious drivers seeking affordable, long-term insurance solutions.

Problem statement

Traditional RCA insurance purchasing involves high premiums, opaque pricing, and limited options for discounts, forcing policyholders to absorb rising costs without financial upside. Manual processes for policy comparison, purchase, and renewal create friction and missed savings opportunities. The customer required a digital insurance platform with shareholder benefits to automate voucher-based discounts, simplify RCA purchases, and foster customer loyalty through equity participation.

Technical solution

A robust, scalable web platform was engineered using modern fintech stacks for secure transactions and user-centric design. Core features include seamless shareholder registration, automated voucher generation tied to yearly yields, and one-click purchases with integrated payment gateways. Purchased shares that would generate yearly vouchers, later used in getting discounts up to 60% of the insurance policy costs.

Feature highlights

  • Secure user onboarding, enabling rapid registration and shareholder enrollment
  • Integrated Payment Processing, seamless online payments via local gateways, supporting one-click RCA purchases and share investments
  • Dynamic Shares Calculator, a real-time mechanism computing personalized voucher discounts based on policy value, investment amount, and yearly yields

Time to market

We know that time to market, or TTM is crucial for business, gaining a competitive advantage, capturing market share and starting generating revenue quickly.

For this engagement, the first phase of the product has been released in about one and a half months, allowing customer to speed up with the adoption plans.